Email Marketing Course
The email marketing course that will teach you how to create and rock your own email marketing strategies like a pro.
Grow your email list — in weeks!
You will learn how to create eye-catching emails, manage your contacts, analyze your email marketing campaigns, and most importantly build trust with your clients. Our course is easy to understand and even easier to implement.
There are almost 3 billion email users worldwide, are you ready to get a piece of that pie?
Course Information
Our course is a private 1-1 course to teach you the fundamentals of email marketing. You will be able to schedule multiple sessions with your trainer within a 30 day period until the course is fully completed. This is an interactive course, meaning you will be able to ask questions as you go for a better learning experience.
Course Details
10 lessons
6 hours
Course Outcome
By the end of this course, you will know how to build a powerful email marketing campaign that will increase your brand awareness.
*BONUS*
Create an evergreen sales machine that will generate leads on a consistent basis. ($500 value)
Course Curriculum
Lesson 1 (30 minutes)
Intro to Email Marketing
The importance of email marketing accompanied by our inbound mythology to create customer-driven conversations about your business. Learn how to reach everyone in a more personalized way.
Lesson 2 (30 minutes)
Growing and segmenting your contact list
The best ways to automatically store contacts, collect information, analyze data and start sending the right email to the right people at the right time.
Lesson 3 (30 minutes)
Creating emails that convert
Learn how to send targeted emails that are human, helpful, and informational. Emails that align with the customer’s roadblocks and goals.
Lesson 4 (30 minutes)
Intro to high- performing emails
Create an email marketing campaign that increases your return on investment by integrating with other channels to make them more successful.
Lesson 5 (30 minutes)
Studying Deliverability
Start to measure how successful your emails are at entering your prospect’s email boxes. Learn how to identify trends in your deliverability metrics.
Lesson 6 (1 hour)
Email Design 101
Your design drives the content forward, acting as a guide to trigger conversions. Start creating a consistent and eye-catching experience.
Lesson 7 (30 minutes)
Analyzing the data
Provide the most valuable experience for your contacts by tracking the most important metrics that optimize your email for growth.
Lesson 8 (30 minutes)
Testing & Optimizing
Testing different elements of your emails and seeing the results as well as checking to see how different areas are performing and optimizing as you go.
Lesson 9 (30 minutes)
Lead Nurturing
Turn prospects into customers in the most convenient way by building relationships with the goal of earning their business when they are ready.
*Bonus Lesson 10 (1 hour)
The Evergreen Machine
Learn how to create an automatic ecosystem that continuously generates leads for your business.